This is an interesting strategy for eliciting online action that I’ve been seeing, lately: Have a video where the talking head actually sits around and waits for you to do something. It creates an artificial social pressure to act.

Here’s MoveOn’s latest email to me, asking for small donations to contested Senate races. Eli Parisier is basically just waiting around for the whole second half of the video. It was weird, but it worked on me:

Here’s a similar tact that I saw, recently:

Related Posts:

• Election 2006 Campaign Contribution (July, 2006)
• Oops! I Misplaced 19,000,000 Acres. (October, 2005)
• A “Losing Mistake” (February, 2006)
• Paul Hackett on being “Progressive” (October, 2005)
• Caption Contest (October, 2005)

This entry was posted on Tuesday, October 21st, 2008 at 10:58 am and is filed under politics. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.